Founded in 2008, on the rolling meadows of Wisconsin, our cooperative began as a small community of farmers committed to changing the way beef was produced and consumed. Our story is one of regeneration — of the land, our communities, and the health of our families. Through collaboration and a shared vision, we’ve grown, but our core mission remains unchanged: to produce the highest quality, grass-fed and finished beef while nurturing the soil and waterways that sustain our way of life. Every steak, every roast, tells the story of our dedication to a healthier planet and the promise of a sustainable future for the next generation of farmers.

Today we are over 230 Wisconsin family farms who are all owner-members of the Wisconsin Grass-fed Beef Cooperative. We collectively believe that regenerative agricultural practices that focus on pasture management, rotational grazing, and animal welfare is the best way to raise our lean, healthy, tasty beef (and pork!) – sold under the brand Wisconsin Meadows™. Our well-managed and diverse pastures protect Wisconsin’s soil and water resources and provide wildlife habitat. We care about those things because we live here, too!

Environmental Stewardship

Our rotational grazing isn’t just about moving livestock; it’s about rejuvenating the earth, supporting wildlife, and producing the highest quality, nutrient-rich beef and pork. This practice allows for better nutrient distribution, soil stability, and a biodiverse ecosystem. With more carbon sequestration than woodlands and reduced need for fuel and machinery, our practices ensure rainfall absorption, preventing runoff and preserving clean aquifers.

Healthier Livestock

By minimizing stress and eliminating the need for antibiotics or growth hormones, rotational grazing keeps our animals healthy and limit assistance from veterinarians. Experience the difference in taste and quality with our beef and pork, reflecting the care and attention we give to our herds. 

Our Promise of Purity

From farm to table, we guarantee no growth hormones, GMOs, or antibiotics, just 100% grass-fed beef and pasture-raised pork. Our practices are designed to enhance soil and water quality, ensuring the health benefits of our products with every bite. 

Sustainably Produced Beef

Taste the difference with our 100% grass-fed and finished beef. Raised on family farms across Wisconsin, our cattle enjoy a natural diet of pasture forages and hay, ensuring lean, flavorful, and tender beef without the environmental footprint of feedlots. 

Pasture-Raised Pork

Our pasture-raised pork hails from Wisconsin family farms, where hogs have access to the outdoors. Born and raised in natural surroundings, they’re nurtured without antibiotics or growth hormones. Piglets grow alongside their mothers, learning essential rooting and foraging behaviors. Through low-stress handling and rotational grazing, we ensure the health and happiness of our hogs and the vitality of our pastures.

Our mission is to empower small family farms through a cooperative model that ensures they receive a fair share for their labor, fostering a sustainable future for agriculture. By choosing our grass-fed beef and pastured pork, our customers support a system that prioritizes animal welfare, environmental health, and the economic viability of rural communities. Together, we’re building a food system that sustains us today and enriches the land for tomorrow.